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Thinking About re:think

VMA’s re:think design conference happened earlier this month. If you missed the conference you missed some fascinating talks. In the trendy new venue called The Midway, located in the Dogpatch area of San Francisco, Carolina de Bartolo kicked us off with a discussion labeled Fitness, Firmness and Delight. In her talk she cited the ancient […]

Irina Blok inspires students at Art Institute

What’s weighing on the minds of design students today? They know that creativity won’t be enough to land them their dream jobs. And, they know they will have to be proactive to get where they want to go. As they separate from the safety of their educational institutions and venture out to pursue their dreams they often […]

A/B Testing is today as yesterday

By Barbara Silverman I find myself a bit entertained by this new and exciting practice of A/B testing. I see it in context for evaluating the effectiveness of email blasts and web pages, mobile apps and who knows what else! Now, I’m not taking issue with the idea of testing. It affords terrific opportunities to […]

The Art of Thought: Graham Wallas on the Four Stages of Creativity, 1926

by Maria Popova How to master the beautiful osmosis of conscious and unconscious, voluntary and involuntary, deliberate and serendipitous. In 1926, thirteen years before James Webb Young’s Technique for Producing Ideas and more than three decades before Arthur Koestler’s seminal “bisociation” theory of how creativity works, English social psychologist and London School of Economics co-founder […]

I took my own class and I loved it

For years I’ve been peddling education workshops for graphics designers, web designers and marketers in the San Francisco Bay Area along with webinars for learning Adobe products, Microsoft applications and programming for people all over the world. When I first began this effort, I attended some of the classes. I wanted to be sure that our […]

REX RAY September 11, 1956 – February 9, 2015

Celebrated artist and graphic designer Rex Ray died on February 9, 2015 in San Francisco, California after a prolonged struggle with cancer. A major cultural force in the art, literary, and activist communities in the Bay Area, he was recognized for his collage pop aesthetic. Born Michael Patterson in Germany on a United States army […]

Get Creative: 10 Ways to Think Outside the Box

Vivian Wagner Owner, V Creative Enterprises, LLC Looking for ways to inspire your staff and boost your business? Try these 10 tips for getting your employees to think more creatively. Smart business owners encourage their employees to be creative. After all, employees are on the front lines and often know better than anyone how to […]

Would you follow a penguin?

As our fascination with Augmented Reality grows, so does some great ways to make good marketing use of this amazing technology. Not long ago,  Amanda Le  (our Augmented Reality Expert and speaker at imarketingsf) was visiting Japan at the time of the release of this Sunshine Aquarium penguin campaign and said that people were going crazy over this latest […]