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Cross-Media Chronicles
Support for Creative, Web Media, Marketing, and Print Businesses
December 2019
“The best marketing doesn’t feel like marketing.”
– Tom Fishburne, Founder of Marketoonist
At Visual Media Alliance (VMA), we know just how important it is to view creativity as a renewable resource. We're a nonprofit trade association that provides a variety of benefits and money-saving programs to creative, web, marketing and print businesses. Please enjoy our monthly Cross-Media Chronicles, featuring the latest industry news, content and free digital downloads.
The Power of Print Media Explained by Science
Common declarations heard in marketing departments are “Post it on Facebook.” “Get out the eNewsletter.” “Everything is digital nowadays.” But is it? Neuromarketing, the study of human brains on media proves that print media remains a powerful tool.
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Five Email Marketing Best Practices
Customers expect and prefer it. Marketers say it’s the best performing channel. It’s hard work and a challenge. What is it? It’s Email Marketing. Read on for five best practices to make sure your emails perform.
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Holiday Shopping - Time to Leverage Association Apple Discounts
Holiday Shopping Time! Use VMA’s Apple Member Discount Program to be Santa. It doesn’t matter if you’ve been naughty or nice, enjoy special discounts on the latest Apple products for being part of the VMA family.
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December's Featured Member
“We are a brand new member of Visual Media Alliance and joined for their health insurances services that will save us money each month. We look forward to exploring all of the other benefits they have to offer.”
Lisa Berghout & Ed Apodaca
L.Inc. Design
Cross-Media Chronicles
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Visual Media Alliance
Support for creative, web media, marketing and print businesses
665 Third Street, Suite 500, San Francisco, CA 94107 | phone: 800.659.3363 | info@vma.bz
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